Summary of brief

Upon first look at the brief, I was really happy that I could relate to it in many ways. The main thing I was happy about was that the whole brief was based
around football and the fact that Project X and Waterstones are using the Premier League as a medium to encourage young boys to read more.
I have a wide knowledge about football, I watch the majority of televised games and I regulary attend my teams home matches when Im not away at uni. So my knowledge of the game and the enviroment will help me produce
different ideas and my progression through the brief.